Consumer Financing Articles
Top of mind awareness may be the most important reason to blog regularly. Your name needs to be the first
real estate professional that comes to mind when they need to buy or sell, have a real estate question or can
make a recommendation to their friends.
Quality content drives traffic which can improve search engine rankings which in turn, drives more
traffic. The content of your blog or newsletter will help build your brand and reputation by
supporting your point of difference to become their real estate professional.
“I help people understand the tax advantages, financing alternatives and investment aspects of homeownership.”
With the RFC Consumer Financing Articles you'll receive weekly articles tailored to timely topics that showcase your point of difference. Save time by having the RFC Consumer Financing Articles
automatically posted to your blog.1
Benefits
Besides the immediate advantage of staying in touch with your contacts and customers, you have the opportunity
to create more traffic to your website by offering substantial information that buyers and sellers are
searching for. Your rankings will improve on search engines because they value the new content and can even be
optimized with keywords.
- Increase presence on major search engines
- Speak directly to customers, contacts and prospects
- Promote personal brand to customers
- Create differentiation from competition
- Build long-lasting relationships
- Make announcements and publish press releases
- Exploit a marketing niche
- Provide well-qualified leads
Most agents realize with all too great an understanding of why they need a blog. The challenge is to regularly
add compelling and engaging content on a regular basis over time. Agents have more than enough to fill their
schedules and providing the new blog entry many times falls to the bottom of the list. The realization comes when
it’s been months since you posted and you’re wondering why it isn’t getting results.
Your blog or newsletter will be well received and achieve its goal if it looks professional and isn’t constantly
asking them to buy or sell. The strategy is to provide regular information that will make them better
homeowners. The articles will be on a variety of topics that concern all homeowners, current or future.
For the cost of postage and printing for one mailing, you can have quality content for your blog or newsletter
delivered weekly.
Past Articles
When Higher is Lower
How Long Has It Been Since You Heard This
Lowering Your Property Taxes
Homes Are Leveraged Too!
The Big ARM Surprise
1 Automated posting available for the following blog engines only: Wordpress, Blogger, TypePad
2 Graphic images may not be included due to intellectual property rights.